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Ford loses $1.28B in 2020, raises electric vehicle spending
The automaker said that excluding one-time items, it made 41 cents per share for the…
Gumas Advertising Appoints Sarah Jayne Gipson as Senior Digital Marketing Manager
Press release content from Globe Newswire. The AP news staff was not involved in its…
Upcoming trends, types of ads to expect
CLEVELAND, Ohio – This is the fourth annual year we have analyzed the types of…
CORRECTION – Gumas Advertising
Press release content from Globe Newswire. The AP news staff was not involved in its…
McCormick CFO Ramps Up Advertising Spend After Pandemic Sales Boost
McCormick & Co.’s finance chief is boosting the flavor company’s advertising spending to maintain growth…
RTH Media Delivering Effective Online Advertising and Marketing
LONDON, UK / ACCESSWIRE / February 3, 2021 / Paid advertising has proven to be…
General Mills, Pepsi, and P&G on how advertising will change in 2021
The pandemic has upended the advertising industry and accelerated existing trends. 11 CMOs from companies…
Council Post: Return On Investment: Content Marketing Versus Advertising
Founder and CEO of multi-award-winning content marketing AI startup Concured. getty Some audiences routinely skip paid…
Influencer Marketing’s Surprising Rise Of The ‘Everyperson’
Founder and CEO of Sway Group, an influencer marketing agency that generates exceptional content with guaranteed…
China Is the Next Boom Market for Connected TV Advertising and Over the Top Marketing
© SOPA Images | Getty Images Connected TV (CTV) viewership is well on its way to…