The latest data on martech and marketing ops careers, and an ode to spreadsheets
Fifty percent of martech and marketing ops specialists received a promotion in the earlier calendar…
Advertising & Marketing
Advertising & Marketing
What are we automating in marketing and martech in 2022, and who is automating it?
Apologies for the lull in posting. I took a very long, a lot-desired household holiday…
Advertising & Marketing
Marketers keep replacing major martech apps, integration #1 factor for replacements
My close friends at MarTech.org not too long ago unveiled their newest Martech Substitution Study…
Advertising & Marketing
Think the martech landscape is big? Here’s the size of the software industry overall
Around the 11 decades that I have been publishing the martech landscape, as it mushroomed…
Advertising & Marketing
Are we “digital” yet? An algorithmic answer to a philosophical question
“We’re moving into a put up-electronic-transformation period, in which organizations are no longer planning to…
Advertising & Marketing
Tips & Tools for Getting More Exposure – Chief Marketer
In the world of digital marketing and SEO we often hear that “content is king.”…
Advertising & Marketing
Goodwill® Announces New Chief Marketing Officer
Press release content from PR Newswire. The AP news staff was not involved in its…
Advertising & Marketing
The 2nd Age of Martech has arrived, and it’s all about convergence in ecosystems
In 2019, I hypothesized that we were on the cusp of a Second Golden Age…
Advertising & Marketing
Small Business Advertising & Marketing Options In Canada 2022
Free Online Advertising in Canada for Small Business Owners, Sellers, Digital Marketers, and Entrepreneurs in…
Advertising & Marketing
3 Easy Ways to Fix Duplicate Content Issues on Your Website
The digital marketing game has advanced a lot. And unlike a decade ago, today, there…