I was reading a paper by a respected industry body that started by flagging head fake KPIs....
Advertising & Marketing
Without setting clear marketing objectives, you’re basically directionless – and working to achieve vanity metrics that don’t...
Create a co-ordinated ‘always-on’ digital marketing strategy for the whole customer lifecycle to boost conversions and retention...
How to streamline your planning and measurement of integrated digital marketing using RACE Smart Insights created RACE...
Hashtags play an important role on different social media platforms. Finding and using the right hashtag to...
You wish to get a break as a marketer working with your favorite brand or learning from...
There is an insane outburst for online shopping worldwide, and the eCommerce industry is not showing any...
EWallet App Development is growing quite popular. As per the recent reports, it is predicted that mobile...
What do you think is the best, i.e. most useful marketing model? Download our free RACE Growth...
In a recent Formation.ai study, respondents listed the following top three personalization strategies most likely to increase...
Closing deals and crushing quotas are part of conversations between sales executives. But what you don’t often...
tl;dr — The State of Partner Ops and Programs is a “must read” report for martech. A...